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Why is a web link not active in my HTML email template?

Knowledge Article Number 000004411

Why is a web link not active in my HTML email template?

A web link (either manually created or using a merge field) on an HTML Email Template is not clickable when read in Outlook or other email client.


Email templates can be created in either HTML or text formats.

Most email clients such as Outlook automatically create links for text format emails. However, HTML emails must have the link defined in the email.

Here are the steps to ensure links are displayed correctly in an HTML email template:

1. Edit the HTML email template:

Setup | Communication Templates | Email Templates,

Click the Name of the Template then click "Edit HTML Version".

2. Enter the text that you would like to be hyperlinked

3. Highlight the text of the link and click the "Insert a link" icon

User-added image

4. Paste the merge field
(for example : "!Opportunity.Customer_Payment_URL__c} ") on the URL window  or any other URL you need and then click OK

5. Save the template

Links from this HTML email template will now be clickable from Outlook or other email clients.

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