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Receive “Your Lead could not be processed” email from Salesforce

Knowledge Article Number 000181658
Description I have received an “Your Lead could not be processed” email from Salesforce about my Web To Lead (W2L) that fail to enter to Salesforce. The email body would be like below:
 
Reason: Your Lead could not be processed.
null
Lead Capture Page: Not available.
 
Record Information:
 
city = Sydney
company = ABC Company
country = Australia
description = Test description
Resolution We recommend you to check a few different things:
 
1. Verify if you're trying to generate Leads / Cases from Sandbox or Production:
 
If you're trying to set up web-to-x in a Production org, use www.salesforce.com/... as the action URL
If you're trying to set up web-to-x in a Sandbox org, use test.salesforce.com/... as the action URL instead.
Remember that refreshing a Sandbox generates a new Organization ID (OID). You'll need to update your Web-to-Lead form with the new OID, or you won't receive any records.
  
2. Check Default Lead Creator’s profile and ensure it has been assigned the lead default record type properly. 
To check who is the Default Lead Creator go to Setup | Customize | Leads | Web-to-Lead
 
3. Ensure there is no validation rule stopping leads to create via W2L form.

Note: You may receive a similar email for failed Web to Case. This would also require similar checks to be made on Case object.




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