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Unsubscsribe via RMM (Reply Mail Management) Occur with Manual Unsubscribes disabled in Marketing Cloud

Knowledge Article Number 000230268
Resolution

The Marketing Cloud has feedback loops with trusted domains such as Hotmail, and when Reply Mail Management is enabled in an account, a link is auto-populated by Hotmail to allow subscribers to unsubscribe. This link will be in the form of 'Report as Spam' and when clicked, Hotmail will feed the spam complaint back to the Marketing Cloud and the subscriber will be unsubscribed on the All Subscribers list.




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