Select An Org
Expert Coaching Catalog
312 Sessions
Marketing Cloud Account EngagementAccount Engagement: Automation Tools
Automate your B2B marketing workflows in Account Engagement — learn Completion Actions, Page Actions, Automation Rules, and Custom Redirects.
Available Languages:
English,
Spanish,
Portuguese,
French,
German,
Japanese,
Korean,
Italian
Marketing Cloud Account EngagementAccount Engagement: B2B Marketing Analytics
Measure and optimize your B2B marketing performance — learn B2B Marketing Analytics and Analytics Plus to surface pipeline insights and prove ROI.
Available Languages:
English,
Spanish,
Portuguese,
French,
German,
Japanese,
Korean,
Italian
Marketing Cloud Account EngagementAccount Engagement: Campaigns
Maximize campaign attribution and ROI visibility — learn Connected Campaigns and Campaign Influence best practices in Account Engagement.
Available Languages:
English,
Spanish,
Portuguese,
French,
German,
Japanese,
Korean,
Italian
Marketing Cloud Account EngagementAccount Engagement: Einstein
Supercharge your B2B marketing with Einstein AI — learn Behavior Scoring, Lead Scoring, Send Time Optimization, Engagement Frequency, and Einstein Attribution.
Available Languages:
English,
Spanish,
Portuguese,
French,
German,
Japanese,
Korean,
Italian
Marketing Cloud Account EngagementAccount Engagement: Email & Page Builder
Build high-converting emails and landing pages in Account Engagement — learn Lightning Email/Landing Page Builder and Pardot classic builder.
Available Languages:
English,
Spanish,
Portuguese,
French,
German,
Japanese,
Korean,
Italian
Marketing Cloud Account EngagementAccount Engagement: Email Strategy
Build a stronger B2B email program — learn email marketing strategy and privacy considerations to improve engagement and maintain compliance.
Available Languages:
English,
Spanish,
Portuguese,
French,
German,
Italian
Marketing Cloud Account EngagementAccount Engagement: Engagement Studio
Build and optimize automated nurture programs in Engagement Studio — learn program design, logic, and reporting to drive pipeline and shorten sales cycles.
Available Languages:
English,
Spanish,
Portuguese,
French,
German,
Japanese,
Korean,
Italian
Marketing Cloud Account EngagementAccount Engagement: Forms
Capture and qualify leads with Account Engagement Forms and Form Handlers — learn setup, progressive profiling, and converting web traffic.
Available Languages:
English,
Spanish,
Portuguese,
French,
German,
Japanese,
Korean,
Italian
Marketing Cloud Account EngagementAccount Engagement: Google Ads & Analytics
Connect your B2B marketing to Google to close the loop on ad spend and performance — learn the Google Ads and Google Analytics Connectors.
Available Languages:
English,
Spanish,
Portuguese,
French,
German,
Japanese,
Korean,
Italian
Marketing Cloud Account EngagementAccount Engagement: Health Check
Audit your Account Engagement org to uncover improvement opportunities and untapped value — ideal for accounts with at least 6 months of active use.
Available Languages:
English,
Spanish,
Portuguese,
French,
German,
Japanese,
Korean,
Italian
Marketing Cloud Account EngagementAccount Engagement: Optimize Email Deliverability
Improve inbox placement and protect your sender reputation — learn email authentication setup, tracker domain configuration, and deliverability best practices.
Available Languages:
English,
Spanish,
Portuguese,
French,
German,
Italian
Marketing Cloud Account EngagementAccount Engagement: Optimize Salesforce Integration
Strengthen the connection between Account Engagement and Salesforce CRM — learn Connector Settings and Salesforce User Sync practices.
Available Languages:
English,
Spanish,
Portuguese,
French,
German,
Japanese,
Korean,
Italian
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