This feature, previously a request in Idea Exchange: Limit the Visibility of a Custom Button Based on Profile is now generally available for Custom Objects and Beta Standard Objects.
To know more about this feature you can review the following resources:
The workaround is also still an option, since the Users are related to a Profile you can use a Formula to restrict access to a specific profile.
A good way to resolve the issue is to create a formula field and take advantage of the HYPERLINK function (add an image to the hyperlink to look like a button) to conditionally display the link. For example, the following formula displays the Google hyperlink to "System Administrators" users only:
IF(CONTAINS($Profile.Name, "System Administrator"), HYPERLINK("http://www.google.com/","Button name")," ")
No other user is able to see the "button" (Image).
NOTE: Support for buttons and formulas is limited. See the Scope of Support for Buttons article, and the Scope of Support for Formulas article for more information.
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