If you're looking to show a report grouping's share of the grand total, add a custom summary formula at the summary level from the "Fields" pane in Reports.
In Summary Formulas, you can choose which groups they apply to, as well as whether it should be calculated for the Grand Total level. The report should be grouped by at least one field to follow the instructions below.
1. Under Summary Formulas in the "Fields" pane, double-click Create Formula.
2. Enter a Column Name for the formula. This is the column header as you want it to appear on your report.
3. In the Description field, enter a brief description of the formula.
4. From the Formula Output Type picklist, select Percent.
5. Under Decimal Places, select the number of decimal places to be displayed.
6. Select the Display tab where the calculated formula should be displayed – select Specific Groups and then the desired grouping field (Row Group) to calculate percentage according to rows.
7. Build your formula:
If you have a Matrix format report, the formula "RowCount / PARENTGROUPVAL(RowCount, GRAND_SUMMARY)" will result in an error reading, "Error: Invalid custom summary formula definition: Incorrect number of parameters for function 'PARENTGROUPVAL()'. Expected 3, received 2."
This error occurs because 3 parameters must be defined for this report format. For example: PARENTGROUPVAL(summary_field, parent_row_grouping, parent_column_grouping)
For Matrix format reports, your complete formula would be RowCount / PARENTGROUPVAL(RowCount, ROW_GRAND_SUMMARY, COLUMN_GRAND_SUMMARY)
For further information about the PARENTGROUPVAL formula, review the article "PARENTGROUPVAL and PREVGROUPVAL."
Video - Salesforce Support using a Summary Formula - Add Row Count as Column to a Report
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