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Duplicate Matching Rules are blocking Web-to-Lead submissions

Date de publication: May 5, 2025
Description

Duplicate Matching Rules are blocking Web-to-Lead submissions when the rule is set to Allow and Alert

Here is the error you might receive:
 

Error: Salesforce could not create this lead because of the reason listed below. For more information about this error or help with Web-to-Lead, please contact Customer Support.

 

Reason: You're creating a duplicate record. We recommend you use an existing record instead.


Note: There may also be instances where the records are not blocked and are allowed to be created even when the duplicate rule is met.
This usually happens when there are dirty records or several of the matches are in the recycle bin.
Please empty the recycle bin and have Salesforce Support run a Physical Delete job on the object.

Résolution
For Web-to-Lead submissions, if a duplicate matching rule is set up to block, or allow with an alert, Web-to-Lead submissions that match the duplicate rule will always be blocked.

To allow a duplicate Lead to be created through Web-to-Lead, consider:

1. Add a Condition on the existing Duplicate Rule such that it does not run when the current user is the default Web-to-Lead creator.
2. Create another Duplicate Rule that runs only when the current user is the default web to lead creator, and set that rule to allow and report (without alert).
3. Records are added or edited using Lightning Record Edit Form.
 
Numéro d’article de la base de connaissances

000387310

 
Chargement
Salesforce Help | Article