The inability to locate the Email Publisher action to add on a Case page layout may be because "Email to Case" is not enabled for the organization. To Enable:
In Classic: Setup | Customize | Cases | Email to Case | Edit | Check 'Enable Email-to-Case' | Save
In Lightning: Setup | Feature settings | Service | Email-to-Case | Edit | Check 'Enable Email-to-Case' | Save
Please review article about changes that will take place by enabling the above setting: https://help.salesforce.com/htviewhelpdoc?err=1&id=case_interaction_upgrading_cases.htm&siteLang=en_US
2. If the setting "Enable Case Feed Actions and Feed Items" is not found under support settings, make sure "Feed Tracking" is enabled for case object. To enable Feed Tracking:
3. The email Deliverability settings | Access level must be set to 'All Email' or this component will not render.
Create a Send Email quick Action for Cases
'Email' quick action not available on Case Feed
Send Email Action Considerations for Cases
Add Quick Actions to the Case Page Layout for Lightning Experience
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