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Marketing Cloud Engagement | How to Update Subscriber Email Addresses

Veröffentlichungsdatum: Nov 28, 2025
Beschreibung

Explains how to update subscriber information in Marketing Cloud Engagement using Email Studio or Automation Studio when a customer updates their email address. For small numbers, update manually; for large numbers, use the Import feature for efficiency.

Lösung

Updating a Small Number of Email Addresses

Steps:
  1. Navigate to Email Studio > Subscribers > All Subscribers.
  2. Use Search to locate the subscriber, or select the subscriber directly from the list. update the email address in the General tab.

 

Updating a Large Number of Email Addresses

Use the Import feature to add or update subscribers in bulk.

 

Important:
The import overwrites data based on the contents of the import file. Verify the file carefully before proceeding to avoid unintended updates.

 

Method 1: Using the Import Wizard
Steps:
  1. Navigate to Email Studio > Subscribers > All Subscribers.
  2. Click Import, then proceed through the Import Wizard.
  3. Configure the settings according to your requirements:
    • To import a locally saved file, select the file from your computer.
    • For files over 20 MB, upload to the FTP server and enter the file name under FTP.
    • Set the data format to match your file.
  4. Map the attributes.
  5. Check Send email on import completion to receive a notification email when the import finishes.
 
Method 2: Using an Import Activity in Automation Studio
Steps:
  1. Navigate to Automation Studio > Activities > Create Activity.
  2. Select Data Copy or Import.
  3. Enter an activity name.
    • Check the notification email recipient to receive an email when the import completes.
  4. Select the location of the file uploaded to the FTP server and enter the naming pattern.
    • If the naming pattern does not match, you cannot proceed to the next step.
  5. Under Destination, select the subscriber list.
    • Selecting All Subscribers under My Subscribers enables import to all subscribers.
  6. Select the data action and mapping method.
  7. Verify all settings are correct, then finish.
Nummer des Knowledge-Artikels

000390794

 
Laden
Salesforce Help | Article