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Digital Engagement SMS Messaging Reference: Messaging Regulations by Country (Ireland)

Udgivelsesdato: Nov 25, 2024
Beskrivelse

Ireland

Messaging considerations will differ by geography and carrier, and need to be considered for where you are to use business messaging.  The following are some highlights specific to this country.
Including the country prefix is suggested for mitigating the restrictive filtering in place with local number sender IDs.

Considerations and Best Practices:  

  • Consent – Outbound messaging should only occur with prior opt-in consent from each message recipient (account owner) 
  • Keywords – Campaigns should support keywords HELP (support) and STOP (opt-out or unsubscribe) at low or no cost, and in recipients’ local language
  • Hours – Commercial SMS messages sent during a recipients’ daytime hours unless urgent
  • Registries – Shouldn’t be contacted if they are on the do-not-call or do-not-disturb registries

Ordering / Pre-Registration and Other Information:  

  • Pre-Registration – The following information is required before an order can be placed:  Service description - provide what are the intended applications and how does this service work, expected volumes, and expected MO/MT ratio.
Salesforce recommends that customers familiarize themselves with the legislation of the target market to ensure compliance with all applicable laws.

The legal regulatory body governing telecommunication systems in this country may fall under Commission for Communications Regulation (ComReg) and EU General Data Protection Regulation.  Failure to comply may result in actions taken by the governing body (for example, warnings, fines, and account suspension).
272

International Dial-In Code
+353
 
Number Type
A2P Long Code
 

Major Carriers
Eir, O2, Three, Vodafone
 
Unicode

 
Concatenated messages
Majority of carrier networks support concatenated messages
 
<<Return to Messaging Regulations by Country List




 
Lack of adherence can result in fines and/or blocked messaging that is outside the control of Salesforce.

Any data or reference (“data”) contained herein does not constitute or convey legal advice and should not be used as a substitute for obtaining legal advice from qualified counsel.  Use of an access to this data does not create an attorney-client relationship.
Vidensartikelnummer

000393747

 
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