Partner Program FAQ: Enrolling in the Salesforce Partner Program

Frequently Asked Questions

Q: What happens if I don't accept the Salesforce Partner Program Agreement (SPPA)?
A: All users will be prevented from logging into the Partner Community until the SPPA is accepted by an authorized agent of your company. See the SPPA FAQ for more information.

Q: Does the click-through Salesforce Partner Program Agreement (SPPA) apply to ISV, Consulting, and Reseller Partners?
A: Yes. The Salesforce Partner Program Agreement (SPPA) is the high-level gating agreement that applies to all partners in the Salesforce partner ecosystem who wish to access the Partner Community. The policies for a particular partner program apply to those partners joining that specific program. In addition, partners may enter into agreements specific to their individual relationship with Salesforce (e.g., ISVForce Agreement, SI PSA, Reseller Agreement, etc).

Q: Is everyone in my company required to accept the click-through Salesforce Partner Program Agreement (SPPA)?
A: We encourage all partners to review the full Salesforce Partner Program Agreement (SPPA) and associated policies as they contain important terms and conditions. For new partners, only one authorized individual from your company is required to click through and accept the SPPA. The person accepting the SPPA does not have to be an attorney unless required by your company. Once the SPPA has been accepted, all of your users will be able to log into the Partner Community.

Q: If someone else from my company accepts the Salesforce Partner Program Agreement (SPPA), how will I know? How can I find out who accepted it?
A: If you need to know who from your company accepted the SPPA, submit a case to inquire. Please note: we cannot remove or modify the individual that accepted the SPPA once the SPPA has been accepted.

Q: What is the difference between the Salesforce Partner Program Agreement (SPPA) and the Partner Program policies?
A: The Salesforce Partner Program Agreement (SPPA) is the high-level gating agreement that applies to all partners in the Salesforce ecosystem who wish to access the Partner Community. The SPPA sets the rules for joining the partner program in general and accessing the Partner Community. The policies for a particular partner program apply to those partners joining that specific program and set out the terms applicable to that specific program. The SPPA references the policies in various places. Both documents should be reviewed together before accepting the new terms.

Q: As an AppExchange Partner (ISV), does the Salesforce Partner Program Agreement (SPPA) supersede my ISV revenue-sharing agreement?
A: No, the Salesforce Partner Program Agreement (SPPA) covers the general Partner Program requirements. The ISV revenue sharing agreement is a specific contract that governs the terms of your commercial application.

Q: What should I do if I have questions about the current Partner Program policies?
A: If you have any questions, post in our partner-specific collaboration groups:

• Join the Official: AppExchange Partner Program collaboration group

• Join the Official: Consulting Central collaboration group

• Join the Cloud Reseller Program collaboration group

Q: How can we reactivate our account or partnership (Consulting Partner)?
A: To reactivate your account or partnership (Consulting Partner), you’ll need to meet program minimum requirements. Once you have met requirements, you should be reactivated within 7 days.

If it’s been longer than 3 days since you’ve linked your program qualifying credentials and you still haven’t been reactivated, please email, partnercommunitysupport@salesforce.com, to request reactivation.

If it’s been longer than 6 months since you’ve been deactivated and you now meet the minimum program requirements, please email, partnercommunitysupport@salesforce.com, to request reactivation.

Q: How can I add another entity  to our Partner account?
A: Submit a case via help.salesforce.com. A Partner Affiliate may participate in the Partner Program subject to the terms of the SPPA, which requires the Affiliate to submit a Due Diligence Questionnaire and Compliance Certification for Salesforce review and approval.

Q: I have received an email “[ATTENTION] Salesforce Branding Requirements for (Applicant Entity Name)“, can you advise me what should I do/change in order to continue with this application?
A: Please refer to the Partner Branding Guidelines: https://sfdc.co/SFDCPBGuidelines. If you have additional questions, please submit a case via help.salesforce.com.

Q: How can I add another partnership type as an existing partner?
A: If you are an existing partner and you wish to add Consulting, or Cloud Reseller partnership, please submit a case via Salesforce Help and a support agent will assist you. Depending on the additional partnership you're applying for, you may be required to submit a business plan, Due Diligence Questionnaire, and/or a Material Change form. 

If you are an existing partner and you wish to add ISV, check out our Appexchange ISV Onboarding Guide for detailed steps on how to apply to the ISV Program. Since you already have access to the Partner Community, you can go directly to Step2: Build Your Solution and Prepare for Security Review.