Which Marketing Product Do I Have?

Publiceringsdatum: Feb 18, 2026

Beskrivning

Comparison Chart

Here’s an at-a-glance look at the named features and objects that are used in each marketing product.

	Marketing Cloud Next	Account Engagement	Engagement
Requires Sales or Service Cloud?	Yes	Yes	No
Visual Automation Tool	Flow Builder	Engagement Studio	Journey Builder
Other Automation Features	-	Completion Actions, Automation Rules	Automation Studio
People Objects	Unified Individuals, Leads, Contacts	Prospects, Leads, Contacts, Person Accounts	Subscribers
Segmentation Tool	Data Cloud segments	Lists	Data extensions
Content Editors	Experience Builder editors	Lightning builder for emails and landing pages, classic builder for forms.	Content Builder, CloudPages

This product launched in Spring ’24.

This product was formerly called Pardot.

This product was formerly called Marketing Cloud.

Knowledge-artikelnummer

001496483

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