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How to send messages at the “end of every month” with Journey Builder.

Date de publication: Apr 27, 2026
Description

This explains how to send messages at the end of every month using the Marketing Cloud Engagement Journey Builder. The date of the end of the month varies depending on the month (examples: January 31, February 28, April 30, etc.). How to configure these to correctly schedule them is shown below.

Résolution

Configuring entry schedules

Set the entry schedule for Journey Builder to the “31st of every month”. For months that do not have a 31st day, this automatically sends the last day of the month (30th or 28th).

 

Behavior example

Sending is adjusted according to the date of the end of the month as shown below.

  • January: Sent at 15:00 on January 31
  • February: Sent at 15:00 on February 28 (* Automatically brought forward to the 28th because there is not 31 days in February)
  • March: Sent at 15:00 on March 31
  • April: Sent at 15:00 on April 30 (* Automatically brought forward to the 30th because there is not 31 days in April)

 

Handling when there is not 31 days in the first month of the start of a journey

Handle cases of the first month not containing 31 days (such as when starting a journey in February) as follows.

Start date

Select the end of the month, February 28, from the calendar.

2. Next day 

Select “31st of every month”.

 


Contributor: Watanabe Nobuyuki | Trailblazer Community Forum Ambassador

Currently working as a Marketing Cloud Engagement consultant at NAC Co., Ltd. (FPT Japan Holdings Group). He is engaged in optimization of customer communication utilizing Marketing Cloud Engagement through support for scenario design, data design, campaign operation and personalization measures centered on e-mail, LINE and app PUSH.

 

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Numéro d’article de la base de connaissances

004980313

 
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Salesforce Help | Article