As per updated A2P messaging compliance regulations, the SMS ecosystem now requires support for additional opt-out keywords: REVOKE and OPT OUT. While these keywords are automatically supported in Enhanced SMS, Standard SMS channels do not enforce them by default.
Customers using Standard SMS must proactively configure these opt-out keywords to ensure compliance. Failure to do so may result in non-compliance with ecosystem regulations, potentially affecting message deliverability and customer experience.
To address this change, you have two options:
Enhanced SMS channels automatically enforce all required opt-out keywords, including REVOKE and OPT OUT. Upgrading ensures full compliance with minimal effort. See the Salesforce Help on Upgrading from Standard to Enhanced Messaging for more information.
If continuing with Standard SMS:
004980321

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