Marketing Cloud Personalization | About the Account Name in JavaScript Tag URLs Being a Random String

The string that appears random in the URL is your environment's assigned Account Name.

The Role of the Account Name

The URL for the JavaScript tag implemented on your website generally follows this format: //cdn.evgnet.com/beacon/{account}/{dataset}/scripts/evergage.min.js

The {account} portion of this path is assigned your unique Account Name (the random string).

This Account Name is used consistently across the Personalization admin UI and API endpoints as a consistent identifier for your environment.

Why the Account Name is a Random String

This Account Name is automatically generated as a unique value for your environment during the Marketing Cloud Personalization provisioning (initial setup) process. As of this article's publication, this value is set as a random string.

Changing the Account Name and Impact on Functionality

Once set, this Account Name cannot be changed later, either by you or by Salesforce.

This identifier does not affect the functionality of Marketing Cloud Personalization in any way.