Salesforce Partner Program FAQs

What are the benefits of the Partner Program for AgentExchange ISV partners?

AgentExchange ISV partners will qualify for a set of benefits to support their success at each stage of their journey. As an ISV moves through the Salesforce ISV Partner Journey, eligibility for additional benefits is unlocked. Benefits fall into these 5 categories: Business & Sales, Marketing & Lead Gen, Technical Advisory, Product & Tools, and Learning. You can view and access eligible benefits by visiting the AgentExchange ISV Benefits Page on the Partner Community.

What are the benefits of the Partner Program for Salesforce consultants?

There are five categories of benefits for our Consulting Partners: financial incentives, product, learning, engagement, and marketing. These include benefits like referral fees, access to Salesforce products across 3 intended use cases (Training, Solution Selling, Internal Use), discounted certifications and vouchers, and access to GTM courses and resources.

How do I get started as an AgentExchange ISV and/or Consulting partner?

The first step to becoming a Consulting or AgentExchange ISV partner is joining the Salesforce Partner Community, which serves as the central hub for all Salesforce partners. This platform also grants access to your Partner Program benefits. Learn more here.

Once you’ve been granted access to the Partner Community you’ll need to complete a Due Diligence Questionnaire (Consulting, MSP, Reseller) or submit your Business Plan for the AgentExchange (ISV). For more information, visit Due Diligence Review for Partners.

Are there fees associated with enrolling as a Salesforce partner?

No, there are no fees associated with joining the Salesforce Partner Program.

Where can I learn more about joining the Salesforce Partner Program?

Please review our article “Partner Program FAQ: Enrolling in the Salesforce Partner Program” to learn more about joining the Salesforce Partner Program as an ISV, Consulting, Cloud Resellers, or MSP Partner.

What does it take to be a successful partner?

Successful partners build Salesforce practice plans around their domain expertise and are backed by investment and execution. Get inspired by their stories here.

Where can I stay informed about the Salesforce Partner Program?

Our social channels post the most up-to-date news and happenings around the partner program. Follow us on Twitter, LinkedIn, and Instagram. You can also opt-in for our partner email communications here.