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Sales | Enrich Account in ZoomInfo

Sales | Enrich Account in ZoomInfo

Enriches account data from ZoomInfo including employee count, funding information, technologies used, and other data.

Required Editions

Available in: Lightning Experience
Available in: Enterprise, Performance, Unlimited, and Developer Editions with Agentforce for Sales or Agentforce for an Industry add-on, or in Agentforce 1 Sales and Industry Editions where included. Requires each user to have the Agentforce for Sales or Agentforce for an Industry add-on to access actions.
User Permissions Needed  
To create and configure prospecting agents: Sales Agentic Prospecting Manager
To connect to ZoomInfo: ZoomInfo Prospecting Access
See Common User Access for Standard Agent Actions.

Action Details

API Name LookupAccountInZoominfo
Reference Action Type Standard Action
Reference Action lookupAccountInZoominfo
Does this action execute one or more prompt templates? No
Required Setup Set Up Agentforce Prospecting

Guidelines and Considerations

  • This action requires ZoomInfo to be connected.
  • The agent skips this action when ZoomInfo isn't connected or the account isn't found.
  • This action runs once per account.
  • The agent's ability to enrich an account depends on the account name and the website's accuracy. Populate these fields to maximize how well accounts match to ZoomInfo data.
 
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