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Create a Merchandising Rule in Agentic Commerce Search
In Agentic Commerce Search for B2C Commerce, merchandising rules control product ranking, placement, and visibility for specific queries, categories, or catalog attributes. A rule can target a specific query or category, or apply globally across all searches.
For priority behavior and configuration guidelines, see Merchandising Rule Components in Agentic Commerce Search.
- Click App Launcher, then select .
- From the upper-right dropdown menu, select Rules.
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Click Create Rule and enter the rule's settings.
- In Rule Name (optional), enter a descriptive name for the rule.
- For Rule Scope, select Regular Rule or Global Rule. A Regular Rule applies to a specific search query or browse category. A Global Rule applies across all searches or browsing experiences.
- For Rule Type, select Search or Browse. Search rules apply to specific search queries. Browse rules apply to browse experiences.
- For Advanced Schedule (optional), enter Valid From and Valid To dates to schedule the rule for a specific period.
- Click Continue to Conditions and define the conditions that trigger the rule.
- In the Actions section, click + to add an action, then select the action type that matches your goal. For a description of each action type, see Merchandising Rule Action Types in Agentic Commerce Search.
- Click Preview & Save. If you didn’t schedule a start date, the rule becomes active immediately. Validate results in the preview panel and on your live storefront.
After you save a rule, review its priority relative to other active rules. See Resolve Merchandising Rule Conflicts.
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