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          Additional Near Real-Time Segmentation Mappings (When Not Using the Data Kit)

          Additional Near Real-Time Segmentation Mappings (When Not Using the Data Kit)

          The commerce-b2c-datakit data kit automatically configures the data model object (DMO) mappings required for near real-time segmentation. Internally, the data kit uses the Web and Mobile Apps connector to ingest engagement events. If you don't use the data kit for data ingestion (for example, if you use the Apache Iceberg connector), you must manually create these additional mappings for near real-time segmentation to work properly.

          After you configure the standard B2C Commerce domain data mappings, ensure that the following additional mappings are also configured:

          B2C Commerce Lakehouse Field DMO Field
          ccdl_customer_profile.customerNo Individual.ExternalRecordId
          ccdl_sales_order_customer.orderPlacedTimestamp Contact Point Address.Last Modified Date
          ccdl_sales_order_customer.orderPlacedTimestamp Contact Point Phone.Last Modified Date
          ccdl_sales_order_customer.customerProfilePhoneHome Contact Point Phone.E164 Phone Number

          For detailed information about the standard B2C Commerce source objects and their mappings, see B2C Commerce Domain Data Mappings.

           
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