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Turn On the Google Product Feed
Turn on the daily sync to start generating and uploading your B2C Commerce product feed to Google. Before you turn on the daily sync, rigorously review the default field mappings and make any overrides.
Also make sure that you:
The Enable Daily Feed Sync toggle controls whether the Einstein feed generation job generates and uploads your product feed to Google. When turned on, the system generates the feed daily and uploads it automatically.
-
Click App Launcher
, and then select .
- Click Catalog, and turn on the Enable Daily Feed Sync toggle.
When the Google product feed sync is turned on, the Einstein feed generation job generates your product feed according to its schedule and uploads it to Google via Secure File Transfer Protocol (SFTP).
The Google feed is generated as a single TSV file—Google doesn't support multi-shard
uploads. The job writes the feed to the impex folder using the naming pattern
catalog-snapshot-<locale>-<timestamp>.tsv.gz, where
<locale> is the feed locale (such as en_US) and
<timestamp> is the feed run time in the format
yyyyMMddHHmmss. The job also writes a manifest file named
manifest-<locale>-<timestamp>.json to the same folder that
lists the feed file and the total product count.
The job writes the feed file and manifest to the impex folder at /src/feeds/google/<site>/. Delta (incremental) runs write to a delta subfolder in the same location. To view the files, in Business Manager, click App Launcher, select , click Import/Export, and then open src/feeds/google/<site>/.
sf-<tenant>-<site>-snapshot.shard_001.tsv.gz, where
<tenant> is your realm ID. When you review the feed locally, look
for the catalog-snapshot- file name.Manual Review Mode: To generate and review the feed without uploading it to Google,
turn off the Google Feed SFTP Upload feature switch. With this switch
turned off, the job generates the feed and writes it to the impex folder, but doesn't upload
it to Google. Review the
catalog-snapshot-<locale>-<timestamp>.tsv.gz file and the
manifest-<locale>-<timestamp>.json file at
/src/feeds/google/<site>/. Once you're satisfied with the feed
configuration, turn the switch back on to allow uploads.
To access the feature switch, click App Launcher
, and then select . Search for "Google".

