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          Use Salesforce Personalization in Government Cloud

          Use Salesforce Personalization in Government Cloud

          Deliver tailored digital experiences using Salesforce Personalization in Government Cloud. Salesforce Personalization helps to enhance outreach and improve citizen interaction within a secure Government Cloud environment. Assist agencies to better engage constituents and conduct outreach with relevant content and personalized communications while adhering to stringent government security and compliance standards.

          Required Editions

          Available in: Enterprise and Unlimited Editions.

          Salesforce Personalization in Government Cloud helps agencies securely deliver personalized experiences to constituents through web, email, and mobile channels while maintaining strict compliance standards. Tightly integrated with Data 360, Salesforce Personalization uses deep learning models or business logic to provide focused, individualized suggestions to constituents. Using a trusted, secure platform, agencies can personalize engagement touchpoints. By providing recommendations that help site visitors resolve problems and find answers on their own, agencies can decrease support cases and increase constituent satisfaction.

          Compliance for Salesforce Personalization in Government Cloud

          Salesforce Personalization is Federal Risk and Authorization Management Program (FedRAMP)-High authorized for Government Cloud Plus customers.

          Considerations and Limitations

          Required Licenses

          Salesforce Personalization requires both a Data Cloud license and a Salesforce Personalization license, with Data 360 enabled.

          Marketing Emails

          A Salesforce Marketing Cloud license is required for delivering recommendations via email.

          Note
          Note Salesforce Personalization in Government Cloud isn't available for Government Cloud - Plus Defense customers.
           
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