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          Create and Manage Outreach Campaign for Care Gap Closure

          Create and Manage Outreach Campaign for Care Gap Closure

          Use the Care Gap Closure Outreach Template to create a campaign that automatically sends personalized communication to members with one or more open care gaps. When a member receives an email, SMS, or both, they are reminded to complete their outstanding care tasks and close their care gaps.

          Required Editions

          Available in: Lightning Experience
          Available in: Enterprise and Unlimited Editions with Health Cloud, Agentforce for Health Cloud, and Data Cloud add-on licenses
          1. From the home page of the Health Engagement app, navigate to the Patient and Member Outreach component, and click Start.
            The outbound engagement creation window opens.
          2. Select Care Gap Closure Outreach Template as the engagement template to base your campaign on.
          3. Click Next.
          4. Enter the details of the campaign such as the campaign name, type, start date, and end date.
          5. Select Specific Segment as the audience type.
          6. Search for and select Care Gap Closure Segment as the Data Cloud segment.
          7. Click Done.

          The care gap closure campaign is created based on the Care Gap Closure Outreach Template. The Health Engagement: Close Care Gaps flow sends a detailed email reminding the member to close their open care tasks. This email contains the list of open care tasks and educational resources. If the member doesn't respond after three days, the flow sends an SMS reminder. If the member still doesn't respond, a follow-up task is automatically created for the care coordinator.

           
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