Manage Advertisement Campaigns

Publishers typically receive details about prospective advertisement campaigns from advertisers and agencies through request for proposals (RFPs). The sales rep whose assigned to the advertiser or agency use the information in the RFPs to create advertisement campaign opportunities in Salesforce.

• How Advertisement Campaign Information is Represented in Advertising Sales Management
  Familiarize yourself with how sales reps and media planners can extract information for request for proposals (RFPs) and create advertisement campaigns in Salesforce. Advertisement campaigns are represented as opportunities and ad opportunities in Salesforce.
• Access Media Ad Sales Management App
  The Media Ad Sales Management app is a one-stop shop for all workflows related to advertisements campaigns. Media planners, sales reps, and ad operations specialists can perform all their advertisement campaign tasks such as creating advertisement opportunities, media proposals, media plans, and managing order amendments on the app.
• Create Opportunities and Ad Opportunities for Advertisement Campaigns in Advertising Sales Management
  Sales reps can create opportunities and ad opportunities to collate information they have received from advertisers and agencies about advertisement campaigns through request for proposals (RFPs) or other sources such as emails.