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Key Terms in Revenue Schedules for Media
Familiarize yourself with the collection of terms that you come across while implementing or using Revenue Schedules for Media.
Required Editions
| Available in: Lightning Experience |
| Available in: Enterprise, Performance, and Unlimited editions with Media Cloud - Advanced |
| Term | Description | Example |
|---|---|---|
| Publisher | A company that owns and manages the media properties where advertisements are served. | Gotham Media is a publisher that owns media properties such as websites, mobile apps, and social media channels. |
| Opportunity Product Period | The duration for which an opportunity product runs. | The Skyscrapper product that's part of an opportunity runs from November 1, 2025 to November 30, 2025 though the opportunity runs till December 31, 2025. |
| Calendar Type | The type of calendar based on which monthly schedules are generated. | Gotham Media's sales team generates schedules based on the broadcast calendar. |
| Revenue Split Type | The method used to decide how budget is split across schedules for opportunity products. | Gotham Media's sales team generates schedules that split opportunity product budget equally across the opportunity product's schedules. |
| Schedule | The monthly schedules generated based on either the broadcast calendar or Gregorian calendar for opportunity products. | An opportunity product that runs between November 1, 2025 and December 31, 2025 has three schedules based on the broadcast calendar:
|
| Budget | The revenue that's planned to be generated from products across its schedules. The budget for a product is split across schedules either equally or in proration. | A product has a budget of $600 that's split equally across two schedules of the product. |
| Booked Amount | The amount that was booked by the sales team during a schedule. | A product has a schedule that runs between Monday, November 3, 2025 and Sunday, November 30, 2025 has booked amount of $500. |
| Delivered Amount | The amount was delivered for the advertiser during a schedule. | A product has a schedule that runs between Monday, November 3, 2025 and Sunday, November 30, 2025 has delivered amount of $450. |
| Billed Amount | The amount was billed to the advertiser during a schedule. | A product has a schedule that runs between Monday, November 3, 2025 and Sunday, November 30, 2025 has billed amount of $450. |
| Adjusted Amount | The amount that's adjusted across remaining schedules based on the current actual revenue either booked, delivered, or billed. | A product has a schedule that runs between Monday, December 1, 2025 and Sunday, December 28, 2025 has adjusted amount of $350. The adjusted amount is calculated based on the billed amount from previous schedules. |
| External Billing System | The external system where the publisher manages their billing processes and invoices for orders. | Gotham Media uses InvoicePro as its external billing system. InvoicePro is integrated with Salesforce to bring actual revenue information such as delivered amount, billed amount, and booked amount back to Salesforce to enable the sales team to view the actual revenue details for the schedules and to calculate adjusted amounts. |
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