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Optimize revenue in consumer sales to set up automated, behavior-based promotions, such as discounts. To drive conversions, tailor these offers for specific products or bundles across email, SMS, and push notifications, and define clear schedules and qualification rules.
| Available in: Lightning Experience |
| Available in: Enterprise, Unlimited, and Developer Editions with Media Cloud Advanced |
Promotions in consumer sales boost revenue by offering discounts throughout the customer journey, from product discovery to checkout. These significantly increase product sales, business revenue, and simplify how you manage offers, discounts, and pricing.
| User Permissions Needed | |
|---|---|
| To create a rule library: | Context Service Admin permission set |
| To update pricing procedures: | Salesforce Pricing Design Time User |
| To modify product configurator flows: | Product Configurator |
| To customize context definitions: | Context Service Admin |
| To turn on promotions: | Customize Application |
Make sure to use the Consumer Sales Context context definition. Additionally, to select the consumer sales rule library, deselect the default revenue pricing procedure.
In the List Operation element, remove IsContracted from the Resource.
For information, see Set Up Promotions in Revenue Cloud for Communications
Create promotions for individual products, bundles, or categories to attract new customers and reward existing customers. You define the promotion type, set the schedule, and determine who qualifies for the offer.
| User Permissions Needed | |
|---|---|
| To design promotions: | Promotion Designer |
To design a promotion, see Design Promotions in Revenue Cloud for Communications
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