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Manage Advertiser and Agency Information for WideOrbit WO Traffic Integration
Before sales reps use the WideOrbit WO Traffic integration to send account information to WO Traffic, make sure the records related to advertisers and agencies are available in Salesforce.
Required Editions
| Available in: Lightning Experience |
| Available in: Enterprise, Performance, and Unlimited editions with Media Cloud |
Ad Server
The Ad Server object stores information about the external ad servers and order management systems (OMS) that your company integrates Salesforce with. For the integration with WO Traffic, create an ad server with these key details.
| Field | Values |
|---|---|
| Ad Server Name | Enter a name that identifies the external ad server. |
| Named Credential Reference | Enter the name of the named credential that's created when the Media External Account WideOrder Integrations API MuleSoft app is enabled. The named credential is required only if you want to send account information to WO Traffic by using Mulesoft. |
| Ad Server Network Id | Enter the network ID of your company's WO Traffic instance. |
| Ad Server Company | Enter the name of the business unit that manages the ad server. |
Ad Server Account
The Ad Server Account object stores information that connects an advertiser or an agency with the ad server where they want to sync their information. For the integration with WO Traffic, create unique ad server accounts for each advertiser or agency whose information you want to send and receive from WO Traffic with these details.
| Field | Values |
|---|---|
| Ad Server Account Name | Enter a name that identifies the external ad server and the advertiser or agency. |
| Advertiser | Select the account of the advertiser or the agency that the associated ad server is for. |
| Ad Server | Select the ad server that represents your company's WO Traffic instance. |
| Account Type | Select whether the ad server account is for an advertiser or an agency. The field support only Advertiser and Agency values. |
| Properties | Enter the required information for WO Traffic but isn't stored in a standard object or field in Salesforce. For example, add the required information about external properties in a JSON format. |
Ad Server User
The Ad Server User object stores information about the employees of your company who use external ad servers to mange their everyday tasks such as managing ad inventory or working with sales deals. For the integration with WO Traffic, create unique ad server users for each employee who works on your company's instance of WO Traffic with these details.
| Field | Values |
|---|---|
| Ad Server User Name | Enter a name that identifies the username of the employee who works in the external ad server. |
| Ad Server | Select the ad server that represents your company's WO Traffic instance. |
| User | Select the user of the employee who works in the external ad server. |
| Ad Server User Properties | Enter additional information that you want to sync in WO Traffic for the ad server user in a JSON format. |
