Dimension Packages

Dimension packages describe the way you use Audience Builder to interact with the subscriber data in Marketing Cloud Engagement. Dimension packages translate raw subscriber attributes into readable information in your Attribute Library. Use this information to build and segment audiences.

• Einstein Recommendations Content Dimension Package
  The attributes in the Einstein Recommendations Content Dimension Package work with Audience Builder in Marketing Cloud Engagement.
• Einstein Recommendations eCommerce Dimension Package
  Review the Einstein Recommendations eCommerce Dimension Package attributes that work with Audience Builder in Marketing Cloud Engagement.
• MobilePush Dimension Package
  The MobilePush Dimension Package segments large amounts of subscriber data and creates audiences for use in MobilePush. The package includes information based on application behavior and subscriber information from Audience Builder in Marketing Cloud Engagement.
• MobileConnect Dimension Package for Audience Builder
  The MobileConnect dimension package in Audience Builder allows you to create MobileConnect campaigns in Marketing Cloud Engagement. These campaigns use standard dimension packages comparable to those packages found in the Standard Email Edition.
• eCommerce Dimension Package
  Use the eCommerce Dimension Package in Audience Builder to import data directly into standard data extension templates.
• Web Analytics Dimension Package
  The Web Analytics Dimension Package in Audience Builder provides standard dimensions and requires no custom implementation.
• Standard Edition Dimension Package
  This Audience Builder dimension package set contains more than 30 standard dimension packages and profile attributes.
• Einstein Engagement Scoring Data Package
  The Engagement Scoring data package offers preconfigured attributes that are based on predicted engagement over the next 14 days. The package can help you improve ROI on email sends and web conversions and understand the quality of your subscriber lists in Marketing Cloud Engagement. Use predicted engagement behavior to target specific customer segments.