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Review an Audience
After an audience has been created, you can review the details, change configurations, or refresh the audience. Here is a description of the information available when you review an audience in Marketing Cloud Advertising.
| Audience Attribute | Description |
|---|---|
| Source Audience Count | Number of subscribers in the audience |
| Social Account Audience Count | Number of audience members on the ad network. Facebook Audience Count, which is only available when Facebook is selected as the ad network. Or Twitter Audience Count, which is only available when Twitter is selected as the ad network. |
| Onboarding Partner Name (Destination) | The name of the connected onboarding partner and its destination analytic service in parentheses. This information is only visible for activated audiences. |
| Status | The destination network audience status can be active, in draft, error, refreshed, or processing. For Administrators only:
|
| Created | Date and time audience was created |
| Description | Optional details about the nature and purpose of the audience |
The Source Audience Count, Facebook Audience Count, or Twitter Audience Count numbers are available when the audience successfully uploads to the selected ad network. If an audience has a lookalike audience, they appear at the bottom of the panel with the specifics.
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