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Update Field-Level Security
To send Marketing Cloud emails through Marketing Cloud Connect for Marketing Cloud Engagement, you must make the email opt-out field visible on leads and contacts.
- In Sales or Service Cloud, go to Setup.
- Click Customize under Build.
- Click Contacts.
- Click Fields.
- Click Email Opt Out.
- Click Set Field-Level Security.
- Enable Visibility for all applicable profiles.
- Save.
- Click Customize under Build in the Setup menu.
- Click Leads.
- Click Fields.
- Click Email Opt Out.
- Click Set Field-Level Security.
- Enable Visibility for all applicable profiles.
- Save.

