Differences Between Intelligence Reports and Other Reports
When using other Marketing Cloud Engagement reporting tools, such as Data Views, the
results you see can vary depending on the type of report and its purpose.
Required Editions
Available in: Intelligence Reports and Intelligence Reports Advanced.
If the results you’re seeing don’t match, the logic behind the reports and structure is
different. This section compares Intelligence Reports to other Marketing Cloud Engagement reports
so you can understand and analyze your results accurately.
Intelligence Reports Versus Data Views When using Intelligence Reports and Data Views, you might encounter discrepancies because the logic behind the reports and structure is different. Review the differences so that you can better understand your results.
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