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Mobile Studio in Marketing Cloud Engagement
Who Receives These MobilePush Messages?

Who Receives These MobilePush Messages?

If contacts in MobilePush meet certain conditions, they receive push notifications .=

  • At least one device for the contact matches filtered list values including any applicable tags
  • Contact’s status is Active in Marketing Cloud Engagement
  • Contact enabled notifications in the app on their device
  • Contact opted to receive notifications for preferences on that mobile device

Review these example cases on how the MobilePush makes an API call using the hiking tag to reach subscribers.

Device Subscriber Opted In Status Notifications Tags Will Receive?
Tablet 1 john@example.com Yes Active Enabled
  • Hiking
  • Boating
  • Fishing
Yes
Phone 1 john@example.com Yes Active Enabled
  • Boating
  • Fishing
No
Tablet 2 angela@example.com Yes Active Enabled
  • Hiking
Yes
Phone 2 angela@example.com No Deleted Disabled
  • Hiking
No
 
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