Message-level rules control visibility at the message level based on mobile app user
actions and display frequency. For Mobile In-App Message and Mobile Push campaigns, you can
use the message level to define who sees your message and when.
Required Editions
Available in: Premium Edition
Target Pages
For Mobile In-App Message and Mobile Push campaigns, you can choose which action
triggers the message.
Option
Description
With Action
Triggers a message after a mobile app user views a specific page.
Pages are listed by defined page name. If you include multiple actions,
Personalization handles them using OR logic.
With Item Action
Triggers a message after a mobile app user views an article
or item, makes a purchase, or completes other user behaviors. If you include multiple
item actions, Personalization handles them using OR logic.
Display Frequency
To adjust how often a mobile app user sees a message, add a Display Frequency message
rule. Display frequency can be based on:
Option
Description
Current Visit
Sets the maximum number of times a user sees the message per
visit.
Interval
Sets the maximum number of times a user sees the message over a
period of minutes, hours, or days.
All-time
Sets the maximum number of times a user sees the message for all
time, regardless of the number of visits.
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