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Yahoo Japan Display API Connector
Yahoo! JAPAN Display delivers ads based on Yahoo’s ad distribution technology on several Yahoo! JAPAN services such as News, Auction, and Shopping. This API integration allows you to retrieve ad data from the Yahoo Japan platform.
This connector is the successor of Yahoo! JAPAN YDN API that was deprecated in December 2020.
- Channel: Display
- Data Stream Type: Ads
- Data Lagging: 1 day
Prerequisites
To connect to Yahoo Japan Ads API, you need a valid Yahoo Japan API Account, API Password, and Account ID. Contact your Yahoo! Japan Display representative to gain API access.
General Setup
After entering your credentials, select the relevant account you want to retrieve data for.
Extended Properties
- Use new Impression measurement - Select this checkbox to retrieve your new Impressions from Yahoo JAPAN instead of the old impressions
How to QA Your Data
- Create the desired report in the Yahoo Japan Display platform for the required date range.
- Next, process the relevant Data Stream in Marketing Cloud Intelligence Data Pipelines for the same date range.
- Create a Report/Pivot Table within Marketing Cloud Intelligence Data Pipelines containing the exact same Dimensions and Measurements for the same report and date range.
- Compare the Measurement Totals and make sure they’re aligned.

