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Create a Custom Font in Marketing Cloud Next
Create a custom font to store a licensed font file in your marketing workspace. After you publish the font, your content creators can apply your brand typography in emails, landing pages, forms, and more.
Required Editions
| User Permissions Needed | |
|---|---|
| To create or edit content: | Marketing Cloud Manager permission set AND any CMS workspace contributor role |
| To publish or unpublish content: | Marketing Cloud Manager permission set AND a CMS workspace contributor role of content admin or content manager |
Have a licensed .woff, .woff2, or .ttf font file ready to upload, or the URL of a licensed font file that’s hosted elsewhere.
A custom font is a Salesforce CMS content type. Use it when your brand guidelines require a specific font that isn't available in the default font list. Fonts in your workspace are available to all content creators, so your brand typography stays consistent.
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On the Content tab in a marketing workspace, select Add | Content | Custom Font, and then click Create.
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For Title, enter a name for the font.
To identify the font quickly in your workspace, include the font family and weight in the title, such as SG_Bold.
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For API Name, enter an API name for the font.
Note After you save the custom font, the API name is read-only. -
For Source, add the font file.
- To upload a file from your computer, click Upload, select your font file, and then click Done.
- To reference a file that’s hosted elsewhere, click Add External Asset, and then enter the URL of the font file.
- Select By uploading this font, I certify that my organization holds a valid license for this font.
- Save your changes.
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To make the font available in published content, click
Publish.
Note Publishing the font now is optional. When your content creators publish content that uses the font, the font publishes with the content.
- Select the translations and related content to publish, and then click Next.
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Choose when to publish the font.
- To publish the font immediately, select Publish Now, and then click Publish Now.
- To publish the font at a later date and time, select Schedule Publish, enter the publish date and time, confirm the time zone, and then click Schedule.
The font appears in your workspace with a status of Published. A scheduled font shows a status of Scheduled until its publish date.
The brand guidelines at Northern Trail Outfitters call for a licensed display font in customer emails. A marketing admin uploads the font file as a custom font named SG_Bold and publishes it. Content creators then apply the font to headings in emails, landing pages, and forms, so that every message matches the brand.
In the email builder, a content creator opens the Style tab, sets Paragraph Style to Custom, and then selects the font from Font Family.
To use a published custom font, your content creators select it in the style settings of the content editor. They apply the font to an email, landing page, form, email preference page, or reusable content block. A font published while the editor is open appears in the font list after a reload.
