Personalization Campaigns

Use a guided configuration workflow to create a personalization campaign.

• Prerequisites for the Personalization Campaign Guided Configuration
  Before using the guided campaign configuration, we recommend that you verify certain required components are in place. Having these components defined can make for a more efficient and streamlined configuration experience.
• Using the Personalization Campaign Guided Configuration
  Personalization campaign configuration uses a guided workflow to create and test personalized content before deploying it.
• Create a Personalization Campaign
  Configure a personalization campaign using a guided configuration process that steps you through creating, mapping, and deploying a personalized experience.
• Map a Campaign Using Web Personalization Manager
  Before you can use a campaign, you must map it to a channel location. You can then test the campaign using the Web Personalization Manager (WPM).