Marketing Cloud Engagement Business Unit Connection

Marketing Cloud Engagement journeys send emails to advocates and their friends at different stages of a referral promotion. To send promotion emails with journeys, connect Referral Marketing with Engagement business units. To set up the connection, complete the required setup tasks in your Engagement business units and in Referral Marketing.

Watch the Business Unit Connection chapter of this video to understand how to connect a business unit with Referral Marketing.

If you aren’t able to watch the video in full screen, open the video in a new tab: Prepare Your Marketing Cloud Engagement Instance for Referral Marketing.