Pääkäyttäjät voivat määrittää ja laajentaa Referral Marketing -toteutusta käyttämällä Referral Marketing -lisenssiin sisältyviä työkaluja. Pääkäyttäjät voivat myös suorittaa valinnaisia määritystehtäviä organisaatiossa käytössä olevien muiden lisenssien perusteella.
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