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Guide for Sending SMS Messages to Lithuania
Review the guidelines and restrictions for sending SMS messages to recipients in Lithuania. This information is for general informational purposes only. This information doesn't, and isn't intended to, constitute legal advice. Consult your own independent legal counsel for guidance on use cases and applicable legal and industry requirements.
| Short Code | International Long Code | Local Long Code | Alphanumeric Code | |
| Supported | No | No | Yes | Yes |
| Two-way Support | -- | -- | Yes | No |
| Provisioning Time | -- | -- | 3 weeks | 1 week |
SMS Code Provisioning Guidelines
Use a Lithuania alphanumeric code for one-way sends that handle both marketing and transactional sends. Alphanumeric codes can't be generic and must be associated with the brand, enterprise, product, or service. These codes can only use alphanumeric characters and spaces. Manage opt-outs via a web form or preference center. You can also use a local long code for two-way sends that include marketing and transacational messaging.
Restricted Content
You’re responsible for complying with local rules and regulations. To ensure compliance, familiarize yourself with the legislation of the local market. Failure to comply can result in service suspension, cancellation, and potential fines.
Best Practices and Compliance References
Consider using different alphanumeric codes for marketing and transactional messaging. Telecommunications in Lithuania are regulated by Communications Regulatory Authority.
