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Unified Messaging
Set Up SMS for the United States

Set Up SMS for the United States

Learn how to request a brand, campaign, and SMS codes for sending SMS in the United States.

Available in: Lightning Experience
Salesforce Enterprise and Unlimited Editions for Service Cloud AND Enterprise and Unlimited Editions with Marketing Cloud Next Growth and Advanced Editions
Not supported in Government Cloud Plus

Before you start sending messages in the United States, review Guide for Sending SMS Messages to the United States.

Supported Code Types

To select the best code type for your messaging strategy, review the operational differences.

Code Types
  10-Digit Long Code (10DLC) Dedicated Short Code
Format Standard local area codes. For example, 212 or 416. Recognizable 5-digit or 6-digit sequences. For example, 36001.
Provisioning Time 5–12 business days 8–12 weeks
Cost Structure Low monthly registry fees Premium monthly registry leasing fees billed immediately upon reservation. $500 for random; $1,000 for vanity.
Throughput Carriers set your volume limits based on your brand's trust rating Instantly handles 100–500+ messages every second
Trust Score High trust via a recognizable local identity High trust via an official verified brand identity
Two-way support Yes Yes
  • Set Up 10-Digit Long Code
    Learn how to request a 10-digit long code brand, campaign, and SMS codes for sending SMS in the United States.
  • Set Up Short Code
    Learn how to request a short code brand and SMS codes for sending SMS in the United States.
  • Vet Your SMS Brand
    Improve and maintain your sending reputation by validating your identity when you complete SMS channel setup. When you vet your brand, you can send moreSMS messages from newly approved long and short codes.
 
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