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Evaluate promotional product sales impact and engagement by tracking key performance metrics, including total revenue, transaction volume, member participation, and customer participation. Use the Product Leaderboard to compare individual products across revenue generated, transaction counts, and participant breakdowns.
| Available in: Lightning Experience |
| Available in: Enterprise, Performance, Unlimited, and Developer Editions with Loyalty Management |
We recommend that you add this dashboard to the Analytics tab of the promotion page, then set a filter based on Promotion ID. See Add a Tableau Next Dashboard to a Lightning Page.
| Metric | Description |
|---|---|
| Revenue | The revenue generated from all the orders that used the promotion. |
| Transactions | The number of transactions associated with the promotion. |
| Member Participation | The count of unique loyalty program members who purchased products by using the promotion. |
| Customer Participation | The count of unique customers who purchased products by using the promotion. |
| Orders | The number of orders that used the promotion. |
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