Build lasting relationships with partners by creating compelling loyalty programs.
Amplify your growth targets by incentivizing desired behaviors with rewards. Automate the
loyalty journey and gain comprehensive visibility into program performance.
Required Editions
Available in: Lightning Experience
Available in: Sales Cloud Enterprise Edition (or above) with PEM, Partner
Community, and External Apps licenses.
Transform your partner relationships by using Loyalty Management. Create a loyalty program
and design promotions relevant to your company's requirements using a simplified guided flow.
Add partners as corporate members to your loyalty programs.
Create a tier group to define tiers and the associated tier model for member recognition.
Within this tier group, create multiple tiers to categorize members based on their loyalty
activities. As members engage more with the program, they’re recognized to higher tiers and
get more exclusive benefits. Incentivize partners to participate with tailored rewards,
including vouchers and static benefits.
Define a currency to measure and reward member engagement and purchases. Define
either a qualifying or a non-qualifying currency. Qualifying currency is associated with a
tier group and is used for member tier evaluation. Non-qualifying currency refers to the
points that the member earns for redemption.
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