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Sales Basics
Merge Duplicate Accounts in Salesforce Classic

Merge Duplicate Accounts in Salesforce Classic

Merge duplicate accounts in Salesforce Classic.

Required Editions

Available in: Salesforce Classic

Business accounts available in: All Editions except Database.com

Person accounts available in Enterprise, Performance, Unlimited, and Developer Editions

User Permissions Needed
To view business or person accounts: Read on business or person accounts
To merge business or person accounts:

Delete on business or person accounts

AND

You must be a Salesforce admin, the account owner, or a user above the account owner in the role hierarchy

Important
Important Where possible, we changed noninclusive terms to align with our company value of Equality. We maintained certain terms to avoid any effect on customer implementations.

Watch the 5-minute video to see how to merge accounts in Salesforce Classic.

  1. From the Accounts tab, click Merge Accounts in the Tools section. If you don’t see the merge option, ask your admin to check your user permissions.
    The Accounts tab, with the Tools section and the Merge Accounts action highlighted
  2. To show a list of duplicate accounts, enter a search string, such as part of an account name, in the text box. Then click Find Accounts.
  3. Select up to three accounts that you want to merge. Then click Next.
  4. Select one account as the master or principal record.
  5. Select the fields that you want to retain from each record. Fields with conflicting values are highlighted.
  6. Click Merge.
 
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