You can create custom HTML email templates without using letterhead. If you don’t know HTML, you can paste HTML code into your template.
Available in: Salesforce Classic
Available in: All Editions
Mass email not available in: Personal, Contact Manager, and Group Editions
HTML and Visualforce email templates not available in: Personal Edition
User Permissions Needed
To create or change custom HTML email templates:
“Edit HTML Templates”
To create or change public email template folders:
“Manage Public Templates”
Do one of the following:
If you have permission to edit public templates, from Setup, enter Email Templates in the Quick Find box, then select Email Templates.
If you don’t have permission to edit public templates, go to your personal settings. Enter Templates in the Quick Find box, then select Email Templates or My Templates—whichever one appears.
Click New Template.
Choose Custom (without using Letterhead) and click Next.
Choose a folder in which to store the template.
To make the template available for use, select the Available For Use checkbox.
Enter a name in Email Template Name.
If necessary, change the Template Unique Name. This unique name refers to the component when you use the Force.comAPI. In managed packages, this unique name prevents naming conflicts in package installations. This name can contain only underscores and alphanumeric characters, and must be unique in your organization. It must begin with a letter, not include spaces, not end with an underscore, and not contain two consecutive underscores. With the Template Unique Name field, you can change certain components’ names in a managed package and the changes are reflected in a subscriber’s organization.
If desired, choose a different character set from the Encoding drop-down list.
Enter a Description for the template. Both template name and the description are for your internal use only. The description is used as the title of any email activities you log when sending mass email.
Enter a Subject for the message.
Enter the HTML source text for the message. Include all the HTML tags.
If you are including an image, we recommend uploading it to the Documents tab. Then you can reference the copy of the image on our server. For example:
If desired, enter merge fields in the template subject and body. When you send an email, these fields are replaced with information from your lead, contact, account, opportunity, case, or solution.
If desired, enter the text-only version of your email or click Copy text from HTML version to paste the text from your HTML version without the HTML tags automatically. The text-only version is available to recipients who can’t view HTML emails.
We recommend that you leave the text-only version blank. If you leave it blank, Salesforce automatically creates the text-only content based on the current HTML version. If you enter content manually, subsequent edits to the HTML version aren't reflected in the text-only version.
View a sample of the template populated with data from records you choose and send a test email by clicking Send Test and Verify Merge Fields.
You can’t modify the content of a custom HTML template when you select it for use in an email.