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Create Lead Line Items
Relate multiple Lead Line Item records to a Lead record if a prospect is interested in multiple products, such as vehicles, parts, and accessories. If automotive dealers have information on the specific products and services that the leads are interested in, the dealers can focus on the products while engaging with the leads. And if you’re an automotive manufacturer, you must know the type of items a lead is interested in so that you can effectively match and distribute the leads to the right dealer groups.


