Person accounts store information about individuals by combining some fields from the Account
and Contact objects into one record. This single record provides a customizable and simplified
user experience for working with data about constituents. Person accounts provide some specific
benefits, such as duplicate management and single-step sharing. Use the Person Account record
type to represent constituents who are individual people, and business accounts to represent
businesses. You can also associate individuals with multiple businesses using Account Contact
Relation. The person account model uses the standard Account object to hold the details about a
person.
Object
Standard or Custom
Purpose
Record Types
Account
Standard
Represents all aspects of the person. Data includes personhood details, such as birth
date or tax ID number, and dealings with your organization, such as review frequency or
service tier
Related to cases, individual applications, public complaints
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