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Email in Marketing Cloud Engagement
Send an Email

Send an Email

Send an email from Email Studio using the most applicable method for your use case.

Sending Method Description
Send Flow Guides you through the necessary steps to send your email.
Subscriber Preview and Test Send Provides a rendering of an email as a recipient sees it. After the initial subscriber preview, you can proceed through the rest of the recipients to see previews for each subscriber and send a test.
Perform Send Preview Provides a rendering of an email as a recipient sees it. After the initial preview, you can proceed through the rest of the recipients on the list to see the preview for each one.
Perform a Simple Send Send an email quickly with limited configuration options.
User-Initiated Email Messages Send an email as part of an Automation Studio automation.
Triggered Emails in Email Studio Sends an email in response to a subscriber performing an action.
  • Do Not Track Email Opens and Clicks
    At send time, in accounts without Do Not Track, Marketing Cloud Engagement tracking IDs are applied while rendering subscriber messages. The Do Not Track functionality adds a send-time check that honors a subscriber’s preference. For subscribers who don’t want to be tracked, the check suppresses Engagement tracking IDs from being applied to the rendered message. So, open and click events aren’t known.
  • Send Flow
    Send Flow replaces Guided Send for Content Builder emails in Email Studio. Send Flow allows you to see what you are sending to reduce errors, and consolidates all major sending functionality into a simple, highly visual interface.
  • Use Subscriber Preview
    To preview a microsite landing page as a subscriber in Email Studio, open the landing page and use Subscriber Preview.
  • Subscriber Preview and Test Send
    Subscriber Preview and Test in Email Studio is a rendering of an email as viewed by a recipient. After the initial subscriber preview, consider proceeding through the rest of the recipients to see previews for each subscriber. The preview feature doesn’t display in a particular operating system or email client.
  • Perform a Simple Send
    Follow these steps to perform a simple send in Email Studio.
  • Perform Send Preview
    Perform a send preview in Email Studio to generate a preview of the email and send a test.
  • Email Delivery Checklist
    Before you send an email in Email Studio, follow this checklist to ensure that the email meets your standards before it arrives in subscribers' inbox.
  • Subscriber De-Duplication on Sends
    De-duplication is a process Email Studio uses to remove duplicate instances of the same subscriber on a send. Our system does removal either automatically or requires configuration from the user, depending on the audience type used in the sent.
  • Configure Send Throttling
    To prevent server crashes due to an influx of incoming website traffic, you can reduce the number of email recipients who click incoming links by turning on send throttling. Send throttling controls the approximate number of emails that are sent over time, based on values that you set.
  • Pending Sends and Past Sends
    Use Pending Sends in Email Studio to view scheduled and in-progress email sends. Use Past Sends to view email send history.
 
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Salesforce Help | Article