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Integrate and Analyze Marketing Data with Marketing Cloud Intelligence
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          Adroll API Connector

          Adroll API Connector

          AdRoll is an Ecommerce Growth Platform helping brands grow revenue through marketing and ads.

          • Channel: Display
          • Data Stream Types:
            • Ads
            • Conversion Tags
          • Data Lag: 1 Day

          Prerequisites

          A valid AdRoll Username and Password is required.

          Extended Properties

          • Get Ads Data Level - When this box is checked, an Ads Data Report is retrieved in addition to the Display data retrieved by the API by default, this added report is mapped to the Ads Data Stream Type.
          • Get Conversions - This box is checked by default, and will retrieve a Conversions Report in addition to the Display data retrieved by the API by default, this added report is mapped to the Conversion Tag Data Stream Type.

          QA Your Data

          • Create the desired report in the AdRoll UI for the required date range. Then, process the relevant Data Stream in Marketing Cloud Intelligence for the same date range.
          • Select the relevant AdRoll Report, as specified in the Extended Properties of the Data Stream.
          • Create a Report/Table Widget/Pivot Table within Marketing Cloud Intelligence containing the exact same Dimensions and Measurements for the same report and date range.
          • Compare the Measurement Totals and make sure they’re aligned.
           
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