Activities

An activity is a discrete unit of work in the application.

Note The API can’t act upon activities, but you can specify an external key to uniquely identify the activity for future API use.

• Import Activity in Email Studio
  Each import activity uses information from an outside file to update a subscriber list or data extension.
• Report Activity
  A report activity defines the parameters for a report for use every time the report runs using the activity. You can also run reports outside of activities.
• Server-Side JavaScript Activity
  Use server-side JavaScript activities to host and run resources for landing pages. Server-side JavaScript allows you to customize and run these activities flexibly with Marketing Cloud Engagement.