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Email in Marketing Cloud Engagement
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          Change Email Encoding Settings

          Change Email Encoding Settings

          Change email encoding settings in Email Studio.

          1. Click the Content tab in the navigation bar.
          2. Select the email for which you want to change the setting.
          3. Click Edit from the dropdown.
          4. Click Properties.
          5. Select the language encoding from the Target Language dropdown.
          6. Click Save.
           
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          Salesforce Help | Article