List Unsubscribe

Import

To unsubscribe a subscriber from a list via subscriber List imports, include an Unsubscribed status in the import file.

API

To unsubscribe a subscriber from a list via the API Subscriber Update call, pass in the appropriate ListID and Subscriber Status of unsubscribed.

Subscriber Properties

To unsubscribe a subscriber from a list in the application via Subscriber Properties, complete these steps.

1. Click the Subscribers tab.
2. Click my lists
3. Select the subscriber you want to unsubscribe.
4. Click View Properties.
5. Click the Lists tab.
6. Select the list from which you want to unsubscribe the subscriber.
7. Click Details. The subscriber details for the highlighted list are displayed.
8. Click Unsubscribe.

The Unsubscribe window appears where you can enter an unsubscribe reason if appropriate. After it’s unsubscribed, the list has an Unsubscribed date on the Lists tab and the user has a red icon, indicating unsubscribed.

Unsubscribe Center

Subscribers can unsubscribe from a list via the Unsubscription Center. Subscribers can reach the Unsubscription Center by clicking the Manage Subscriptions link, Unsubscribe link, or One-Click Unsubscribe link at the bottom of the email. The unsubscribe links can be customized in your account and appear differently than what’s listed here.

A confirmation page displays after the subscriber successfully unsubscribes from a list.

Subscription Center

Subscribers can also unsubscribe from a list via the Subscription Center. Subscribers can reach the Subscription Center by clicking the Manage Subscription link at the bottom of the email.

The list unsubscribe occurs in the Available Publications section of the Subscription Center. For a list to be included in this section, mark the list as Public when the list is created. If the checkbox next to the list name is selected, a subscriber is subscribed to that list. To unsubscribe from a list, the subscriber clears the appropriate checkbox and clicks the Update button.